How The Stores Catch Shoplifters
H. Scott Aalsberg, Esq., P.C.
"The Shoplifters Attorney"
Main Office: 39 Milltown Road 2nd Floor, East Brunswick, N.J. 08816
1028 Route #23 North, Wayne, N.J. 07470
1-800-9-RIGHTS or (732) 257-5040
Most of our clients are charged for shoplifting against the following stores which
commonly use RFID to track and catch shoplifters:

Bed Bath and Beyond
Costco
Home Depot
Home Goods
Kohls
Macys
Marshalls
Lord & Taylors
Lowes
JCPenney
Sams Club
ShopRite
Stop & Shop
Target
TJ Maxx
Walmart
Call 1-800-974-4487
Free Consultation
98% Success Rate of Winning
Reducing or Eliminating the Penalties
Prior to the 1980's most shoplifters would only be caught by a loss prevention officer observing
the theft.  The problem was one person could watch a maximum of 5 to 10 people at a time and
even if they did catch a shoplifter it was generally one persons word against another in court.  
Stores were losing millions of dollars and looked for another technology.  This technology was
called CCTV.

By the early 1990's inexpensive closed circuit camera systems (CCTV) were installed in most
major stores.   However, this technology was also limited in its success in stopping shoplifting due
to the fact that many times the video would be of poor quality or too far away to show the theft.  

The next major technology leap in shoplifting prevention technology occurred in 2005 when the
first mass produced RFID system was combined with CCTV.   This new technology is so
sophisticated that it can zoom in and start recording the second you first touch an item.  (CCTV
prior to this would only record a large area where CCTV with RFID can zoom in and present a
very clear and vivid picture of the act of shoplifting)  RFID short for Radio-frequency Identification
is the use of an object (typically referred to as an RFID tag) applied to, attached to or
incorporated into a product, for the purpose of identification and tracking using radio waves.
Some tags can be read from several hundred meters away and beyond the line of sight of the
reader camera or tracking system.

Most RFID tags contain at least two parts. One is an integrated circuit for storing and processing
information, modulating and demodulating a radio-frequency (RF) signal, and other specialized
functions. The second is an antenna for receiving and transmitting the signal.  These devices are
usually built into a small printed circuit board on the label of a clothing article or a tag attached to
the item.  These RFID devices can be as thin as a piece of paper and as small as a childs finger
nail. Thus, they are practically invisible to the average shoplifter.   Once you touch the item an
alert is triggered by the system and a camera starts recording by zooming in on the action until
you leave the store.  The system will record and track whether you have or have not paid for an
item.  A store employee is alerted by the system to track and stop you once you leave the store
without paying. Some privacy experts have argued that these systems could violate your rights if
the store continued to track you once you left the immediate area of the store, but most stores
have thus limited the range of the RFID systems to no more than a few hundred meters outside of
the store.  These devices started to commonly appear in high end items about 5 years ago and
today can even be found in items that sell for as little as a few dollars due to the fact that the price
for an RFID tag now costs retailers less than 14 cents each.

How do you know if you were caught using RFID technology?  Answer:  You won't know, and
even your lawyer probably will not know, unless he has defended a case against your particular
store in the past.  We have handled cases against every major store in N.J. which use RFID.  
Hiring the right attorney is a must.  In most cases a store will not admit that you were caught on
camera by an RFID device until your trial starts and testimony is taken from the store.  At this
point it is too late to hire an experienced RFID lawyer to handle your case, as a judge will not stop
a trial once started.  

Therefore, it is important to hire an experienced and seasoned trial lawyer to defend your case.    
Unlike other law firms we are experienced in handling shoplifting cases involving RFID technology
and we have gotten results including dismissals, downgrades and reductions of penalties in
nearly every case we handle.  Don't trust just any lawyer to handle your case.  The right lawyer
may mean the difference between going to jail and being free.  Appointments are available to
discuss your case and help is only a phone call away, but the longer you wait to get represented
the less chance a proper defense can be prepared for you!  You can call our office 24 hours a
day seven days a week at 1-800-9-RIGHTS to set up a free in office private consultation.
www.shopliftersattorney.com
1-800-9-RIGHTS Call 24/7
The Best Defense is to hire the Best Lawyer and never get convicted!